SPECIALIZED TELEMARKETING


Telemarketing is a cost-effective way to identify potential customers, qualify leads and book meetings with decision makers. Brightvision has more than 20 years of experience in the IT and tech market which makes us specialists in this industry. We cover a broad market geographically and offer lead generation in Sweden, Denmark, Finland, Norway, the Netherlands, Belgium, Spain and Germany.

We are a happy team and we love our work. We believe it shows in all our customer dialogues!  

SPECIALIZED TELEMARKETING


Telemarketing is a cost-effective way to identify potential customers, qualify leads and book meetings with decision makers. Brightvision has more than 20 years of experience in the IT and tech market which makes us specialists in this industry. We cover a broad market geographically and offer lead generation in Sweden, Denmark, Finland, Norway, the Netherlands, Belgium, Spain and Germany.

We are a happy team and we love our work. We believe it shows in all our customer dialogues!  

WHY BRIGHTVISION?

Experienced consultants in IT 

To be able to book a great meeting, solid knowledge in that specific area as well as outbound sales expertise is required. Brightvision can meet these criteria since our experienced consultants have booked customer meetings in the IT and tech industry for over two decades. That combination of knowledge is hard to find elsewhere! 

Keeping our customers close

The communication with our customers is top priority in all projects. Our consultants have thorough status meetings with their clients on a weekly basis. Detailed weekly reports are also shared with the customers. 100% transparency is guaranteed, and our customers are more than welcome to listen to all calls that has generated a lead.   

Geographical reach  

It’s crucial to meet our customers’ specific requirements. That’s why we have native speaking consultants in Sweden, Denmark, Finland, Norway, the Netherlands, Belgium, Spain and Germany. To speak the local language and adapt to different business cultures are vital for a successful campaign.   

Customized dialogues

To make as warm calls as possible, we work with customized calling guides instead of traditional scripted sales pitches. The dialogues we have are always adjusted after a specific situation and based on a guide that includes the most important arguments. This will improve the quality of the calls significantly.

OUR SERVICES

LEAD GENERATION & APPOINTMENT SETTING


Our consultants are used to ask qualifying questions to make sure the meetings we book are worth your time. We always ensure that the consultants profile fits that specific project so we can deliver great results. Our customers can follow our work during the campaign, we send weekly reports and share access to our portal where we keep information about the calls. 

ACCOUNT BASED MARKETING


Do you have a list with great accounts that are hard to reach? We have a proven plan for successful ABM campaigns and are happy to help you with the first step in the sales process. Read more about an ABM campaign we made for VMWare below. 

MAPPING AND DATA COLLECTION


Do you need help to get a better understanding of your market? To learn what competing solutions your dream customers use, when those contracts are up for renewal or simply to find out the right person to talk to? We’d love to help you with all of the above, while at the same time get the opt-in you need in order to stay in contact with the prospect. 

EVENT INVITATIONS


We have long experience of inviting decision makers to different types of events: breakfast seminars, all-day events or a shorter webinar. We have the knowledge when to start inviting, how to avoid a large number of no-shows and how to follow up on participants to keep a good relationship with your new prospects. 

TELEMARKETING AS A SERVICE


Do you have a continuous need to fill your pipeline with new leads? The most efficient way for us to work with clients is when our consultants work for a longer period of time a few hours per week. It allows us to follow up on leads that have asked us to get back to them, and we can also follow up on meetings that didn’t result in a closed deal. We can invite people to webinars or events and follow up on leads from your digital marketing. In summary; we become a natural extension of your sales team. Read more about this setup we have with Skelia below.


LEAD GENERATION & APPOINTMENT SETTING


Our consultants are used to ask qualifying questions to make sure the meetings we book are worth your time. We always ensure that the consultants profile fits that specific project so we can deliver great results. Our customers can follow our work during the campaign, we send weekly reports and share access to our portal where we keep information about the calls.


ACCOUNT BASED MARKETING


Do you have a list with great accounts that are hard to reach? We have a proven plan for successful ABM campaigns and are happy to help you with the first step in the sales process. Read more about an ABM campaign we made for VMWare below.


MAPPING AND DATA COLLECTION


Do you need help to get a better understanding of your market? To learn what competing solutions your dream customers use, when these contracts are up for renewal or simply to find out the right person to talk to? We’d love to help you with all of the above, while at the same time get the opt-in you need in order to stay in contact with the prospect.


EVENT INVITATIONS


We have long experience of inviting decision makers to different types of events: breakfast seminars, all-day events or a shorter webinar. We have the knowledge about when to start inviting, how to avoid a large number of no-shows and how to follow up on participants to keep a good relationship with your new prospects.


TELEMARKETING AS A SERVICE


Do you have a continuous need to fill your pipeline with new leads? The most efficient way for us to work with clients is when our consultants work for a longer period of time a few hours per week. It allows us to follow up on leads that have asked us to get back to them, and we can also follow up on meetings that didn’t result in a closed deal. We can invite people to webinars or events and follow up on leads from your digital marketing. In summary; we become a natural extension of your sales team. Read more about this setup we have with Skelia below.

OUR PROCESS

/01

IDENTIFY NEEDS

We begin to analyze our customer’s needs, to define the scope of the project and present a campaign idea. In order to generate and qualify leads, we need to understand the customer’s ideal target audience – how they buy and what type of problem we can solve.

/02

STARTUP & EDUCATION

We meet the customer for a workshop to discuss the angle of our call guide. We also decide on a time frame and how the leads will be qualified. After the workshop, we educate our consultants in the solution that will be promoted. 

/03

CALL GUIDE & LIST

With the workshop as foundation, we write a suggestion for a call guide that the customer will have to sign-off on. If the customer doesn’t have a list of prospects, we create a list over a relevant target group from our database. The customer will sign-off on the list.

/04

GENERATE LEADS

We begin with doing some test calls, which we analyze in detail. Then we adjust and optimize the script. When we are satisfied with the quality of the calls, we increase the calling hours. When a meeting is booked, our consultant hand it over to the customer directly. 

/05

REPORTING

We give our customers full insight into the project with weekly meetings and reports, where we present the information from the interviews. The customer also has access to all data, in real-time, in our online portal. There, the customer can also listen to our calls.  

/06

RESULT & LEARNINGS

When the project is finished, we compile the results. We evaluate the calls and present a detailed summary of the project. We also present insights and learnings from the campaign, together with a recommendation for how our collaboration can continue. 
 

Do you want to learn more about how we can help you generate more leads? Get a quote today!

2019’s GUIDE TO ACCOUNT BASED LEAD GENERATION TACTICS

This is your 2019 guide to account based lead generation. Find out what what to focus on in 2019 and how you can create a more personalized sales experience for your prospects.

OUR LATEST WORK

We have the expertise, the tools and the passion required to lead you and your company through successful inbound marketing campaigns and outbound projects. We turn strangers into customers in order to drive sales and leads.

WANT TO KNOW MORE?
GET IN TOUCH!

Want to generate more leads with the right Marketing Automation-tool? Book a free 30 minute meeting with one of our experts or just give us a call.

Want to know more?
Get in touch!

Want to generate more leads with the right Marketing Automation-tool? Book a free 30 minute meeting with one of our experts or just give us a call.