Event Lead Generation











WHAT IS EVENT LEAD GENERATION?
Drive real business value from every event


Event lead generation with Brightvision
It’s often easy to get existing customers to attend an event – the real challenge is attracting new potential customers.
That’s where we step in. By identifying and targeting your ideal audience, we reach out through email, phone, and LinkedIn to drive registrations.
We also handle reminders and post-event follow-ups, turning attendance into qualified meetings for your sales team.
Precise targeting
Brightvision identifies prospects who match your ideal audience: decision-makers with genuine interest and a high likelihood of attending. Through targeted segmentation, we ensure your event is filled with relevant attendees who actively contribute to business results.
Native-speaking SDRs
All SDRs are fluent in the language and culture of the markets they work in. Whether it’s British English, German, French, or another European language, this ensures natural conversations, stronger connections, and fewer misunderstandings.
Personal outreach by experienced SDRs
Brightvision's senior SDR team handles invitations and personalized follow-ups specifically focused on net new accounts and high level decision makers. Through tailored messaging and proactive assistance, we significantly increase attendance reliability and event relevance.
Automated reminders
We use strategic, automated reminders to keep attendees engaged. Clearly communicating event details, speakers, and logistics updates reduces no-shows significantly compared to typical event approaches.
Post-event follow-up that works
The real value emerges after the event. Within 48 hours, we proactively follow up with attendees to convert interest into concrete sales opportunities. Personalized outreach ensures participants take the next step towards meaningful collaboration.
Transparent event reporting
Monitor your event’s effectiveness clearly via Brightvision’s easy-to-use dashboard. Track registrations, attendance, engagement, and follow-up results. Complete transparency provides clear insights into how your investment is generating returns.
Local knowledge across Europe
You don’t have to hire full-time staff to grow your business.
Our experienced local AEs are here to help you close more deals across Europe.

Nordics
Sweden, Norway, Denmark, Finland
Skilled at consensus building and technical evaluations.

DACH
Germany, Austria, Switzerland
Formal and GDPR compliant outreach with careful ROI documentation.

Benelux
Netherlands, Belgium, Luxembourg
Pragmatic, efficient decision making tailored to trade focused businesses.

UK
United Kingdom
Direct, outcome focused decisions grounded in measurable results and sustainable partnerships.

France
France
Relationship led strategies prioritising trust, strategic fit, and bespoke high value solutions.
Why Brightvision?
Skilled professionals
Our teams have advanced IT expertise, are highly dedicated, and are driven by results.
Geographical reach
We help you successfully expand or strengthen your presence in European markets.
Multi-channel prospecting
We use the best tools for appointment setting, lead generation, social selling, and more.
Data-driven processes
Our reports and analytics give you the insights to drive the best possible business results.
What success looks like with Brightvision
We deliver real results. But don’t just take our word for it. See the stats and hear directly from the clients we’ve helped succeed.
Achieved a 32% conversion rate for an IT security company.
Generated 61% revenue growth for a legal tech firm.
Delivered 130% qualified C-level leads for a CAD and design company.
“The bright vision team are truly professional. They understood the (event) campaign and were excellent at executing.”
Nordcloud
"I am very satisfied with the collaboration with Brightvision. We have had a good dialogue throughout the project, and whenever any questions have arisen, you have addressed them in the best possible way so that we could move forward! I am more than satisfied and look forward to continued collaboration."
Mekonomen
“I have nothing negative to point out regarding your work. You have built up a great knowledge base around EMC, and you are able to manage events and activities related to it really well.”
Arrow & Dell

Flexible pricing to fit your needs
We structure our pricing around measurable business outcomes, so we're working toward the same goals from day one.
Event Builder
Up to 500 targeted invitations | |
Multi-channel invitations | |
Personalized SDR follow-up for VIPs | |
Automated attendance reminders |
|
2-week post-event follow-up | |
Real-time reporting dashboard | |
Estimated 50 qualified registrations |
Event Amplifier
Up to 1,000 targeted invitations | |
Advanced segmentation and targeting | |
Dedicated event SDR support |
|
VIP attendee support |
|
Extended follow-up (4 weeks) | |
Meeting booking assistance | |
Estimated 100 qualified registrations |
Event Revenue Generator
Up to 3,000 invitations |
|
Complete event marketing support |
|
Executive-level targeting | |
Extensive post-event follow-up | |
8-week conversion support |
|
Dedicated account management | |
Estimated goal: 200 registrations and 20 confirmed meetings |
Customer cases
Explore our work below and find out why some of the biggest names in tech trust us to be their partner.
Brightvision covers the full outbound marketing funnel
We plan, create, and execute outbound strategies that convert.